Must A Aspiring Content Creator Friend Cease Using Me for Content?

The Prosecution: One Friend's Perspective

Sometimes she films me while I’m eating. I’ll see myself on her Instagram – it’s like a sudden shock.

My best friend of 10 years, Marielle, labels herself the “content queen”. It’s fun for a bit, but it weighs on our friendship.

Being highly outgoing, there's a constant urge the need to record everything all the time. During meals out, she says, “The phone eats first,” and snaps pictures with bright lighting, which makes me cringe. It's unpleasant when strangers see her posing or filming – I experience vicarious awkwardness. It also frustrates me because the food gets cold.

She isn’t exactly an influencer yet, but Marielle is trying to be. She makes vlogs about living in our city, a day in her life, and her styling career. The material is quality, credit where it's due, but I prefer not to be involved. Sometimes I'm captured while dining, or just accompanying her. I’ll see myself on her feed afterwards, and it comes like a surprise: I’ll have bare-faced, an awkward face or be captured while eating. It feels invasive.

Marielle also expects me to record her at inconvenient times. Sometimes I'm in conversation to another person, or we're simply hanging out in the street. The dynamic feels like our friendship has turned into me being her free crew. She has the means to hire someone if she wanted high-quality content. When I brought up my discomfort about the situation, she brushed it off. I've been invited to several industry functions, which were appreciated, but that doesn't compensate for all the time and effort I invest assisting her create material.

I appreciate that she has supported me with my design career, but I don’t want our connection to become merely a tally of favours. I don’t feel she’s fake or dishonest, but sometimes it seems that if recording starts, we will begin acting in a way that presents a favorable image for her vlog.

Her directive is, “OK, look happy!” and film me smiling with someone. It’s so silly. It's crucial her to recognize that our decade-long friendship still has limits. I love spending time with her, but I also want to enjoy it without being recorded, altered, or posted for an audience. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I hope Beth to see that the content we make together can get us a foot in the door.

I love shooting content. It's more than a pastime; it's integral to who I am. Producing content and sharing my life online enables me to express myself and engage with people in new ways.

I wouldn't label myself as a professional creator yet, but it's savvy to generate income from your interests. I look up to people on social platforms who execute that style of informal, self-made content creation.

Content creation is my interpretation of living actively: noticing the details, posting them with an viewership that values the art behind it. It's never my aim to make Beth uncomfortable. Taking her to professional gatherings was my way of offering access, giving her a chance to witness behind-the-scenes moments that could help her career in design too. That’s not leverage, it's simply being realistic.

I would take her to these events even if she didn’t help me, but I want her to see what the content we create together can achieve: a foot in the door. I know not everyone enjoys being filmed, but sometimes spontaneity is what makes content genuine. Being recorded occasionally is an inherent aspect of being my companion. I'd remove anything she asked, but she hasn't made such a request yet.

I don't demand anybody to be my personal videographer, but friends support one another in small ways. I thought filming a short video here or there would be fun for Beth. Creativity thrives in collaboration, and having my friend around makes endeavors lively and enjoyable. I never force her to participate in anything, and I would never intentionally embarrass her. But filming together sometimes is part of how I record our shared experiences.

I value our friendship deeply and don’t want content creation to drive a wedge between us. I am ready to compromise: like requesting permission before recording, and steering clear of shots that might make her self-conscious.

This isn’t about control, it’s about expressing my perspective while still considering hers. Clearly making content is not a replacement for genuine friendship: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop recording herself and her friend when they are out together?

Nothing is more uncomfortable than having a companion point a camera at you. I understand that it’s Marielle’s job, but I wouldn't ask friends come to my work. Perhaps she can find influencer friends to collaborate with. With the dark, looming future of AI, human connections are the only thing we have – cherish them!
A respondent, 25

When pursuing something as a career, you can’t ask your friends for assistance repeatedly, even if they have done it before. If Marielle loves shooting, that doesn’t mean everyone around her is willing material. She must to honor Beth’s privacy.
Ankit, 26

Marielle might love producing videos and displaying her life online, but it’s not for everybody. It’s nice she has helped Beth’s career, but she must to hear what Beth wants.
Emma, 27

It sounds like you value each other, so hold on to that and make sure it’s the focus in your friendship. Foster some authentic memories, where genuine feelings are preserved, not online archives. Even celebrities who seem to reveal their worlds actually have more secrecy than it seems.
Sarah, 53

She seems to be not fully engaged nor genuine when they're together – she’s working. Each appears confused as to what’s reasonable. The answer is not found in trying to change one another, but in each setting defined boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71

Now You Be the Judge

In an online poll: has she been exploiting their friendship?

Paul Garrett
Paul Garrett

Lena de Vries is een maritiem consultant met 15 jaar ervaring in havenlogistiek en scheepsbeheer.